Hotel Hello Plovdiv, Plovdiv, Bulgaria

保加利亞普羅夫迪夫 Hello飯店

Simple Architecture

本案坐落於普羅夫迪夫國際博覽會附近的重要據點,原為知名的 Nord HotelSimple Architecture 團隊設計並進行室、內外的全面翻新,為此建築帶來現代且獨特的調性。

 

The project involves a complete interior and exterior transformation of an existing hotel in Plovdiv, formerly known as Hotel Nord. The building is located in a key area near the International Fair.

該區建築的特色是以完整的立面外牆面對街道,另一側則是室內庭院。團隊旨在將現代化建築外觀和全新的品牌形象相互結合,繼而賦予該建築嶄新氣象,並與城市環境緊密相連,成為一個簡約現代的休憩場所。

 

The neighborhood is characterized by solid facades facing the streets and inner courtyards at the back of the properties. Previously, the hotel's inner courtyard was enclosed by a solid roof, creating a low-ceilinged dining area that lacked natural light. The goal of the project was to modernize the look and branding of the hotel so that it reflects the new values it stands for. The building aims to establish a conceptual connection with its urban context and become a simple and contemporary place of relaxation.

首先,團隊保留外立面的原始結構,並透過輕盈用色減輕內牆的厚重感,使其在周圍環境中脫穎而出。鋁製立柱則為外觀增添深度和動感,賦予立面豐富的視覺層次。此外,開放式鉸鏈窗讓光線得以透過不同角度進入室內,透過光影增添多樣空間層次;玻璃天花板取代厚重屋頂,憑藉透視效果加深寬敞感,創造出更輕盈、開放的整體氛圍。

 

The project consists in a complete redesign of the facade, while preserving its original geometry. The white color lightens the building's heavy appearance—dominated by solid walls over glazing—and makes it stand out in the neighborhood. Vertical aluminum profiles add depth and dynamism to the facade, breaking its monotony. Additionally, it is planned to include openwork hinged panels in front of the windows to filter light into the interior and enhance the facade's dynamic composition. The sense of spaciousness in the courtyard is enhanced by replacing the bulky roof with glazing, allowing for a lighter and more open atmosphere.

步入室內,可見不失現代美感的經典普羅夫迪夫式設計,明亮色彩和白色主調為本案注入和諧放鬆的氛圍。明亮的室內空間透過交錯的光滑表面、豐富紋理和多樣的質感擺設,帶給訪客豐富的感官體驗,同時呼應當地山丘獨具特色的正長岩。

 

Inside, the design draws inspiration from the timeless architecture of ancient Plovdiv. Light shades and a dominant white color help visually expand the spaces, creating a calm and relaxing atmosphere throughout the hotel. The interior is designed as a bright, monochromatic space, with dynamic contrasts achieved through a variety of textures that provide a rich tactile experience. The surfaces range from smooth to highly textured, referencing the local syenite stone that forms the hills of Plovdiv.

Traditional lime mortar, a material dating back to the Roman and Byzantine eras, is used for the flooring and some of the furniture pieces, adding an homage to the architectural heritage of the city.

 

除此之外,設計師刻意選用傳統石灰砂漿,此建材最早的歷史可追溯回羅馬和拜占庭時代,多用於地板和部分家具。Simple Architecture 在增添設計感和現代化此建築的翻新過程中,同時致上對於城市歷史、建築遺產的敬意

主要建築師:Simple Architecture

設計團隊:亞歷山大.永契夫 莫妮卡.斯托伊科娃 索妮亞.佩特洛娃

空間性質:飯店

座落位置:保加利亞普羅夫迪夫

影像:Simple Architecture

文字:Simple Architecture

整理:張薰云

 

Principal ArchitectsSimple Architecture

Design TeamAlexander YonchevMonica StoykovaSonya Petrova

Character of SpaceHotel

LocationPlovdiv, Bulgaria

PhotosSimple Architecture

TextSimple Architecture

CollatorHsun Yun Chang

Simple Architecture
Simple Architecture is an architecture and interior design studio founded in 2017 by Alexander Yonchev. The practice's philosophical approach is based on opposing the tranquility and order of minimalist architecture with the dynamics and chaos of contemporary life. In a world defined by speed and consumerism, Simple Architecture aims to create spaces that serve as an antidote, providing peace, balance, and harmony for their inhabitants.
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